Branding & Identity

We dig into your market, competitors, and vision to clarify what your brand stands for and why it matters. From positioning to tone of voice, we build a strategic foundation that guides every logo, layout, product screen, and campaign.

We explore multiple logo and identity territories, then refine the one that best expresses your story. Color, typography, iconography, and layout systems work together so your brand feels instantly recognizable across product, web, and print.

From social content and investor decks to website visuals and product UI elements, we design assets that stay true to your identity. That way, your team can launch campaigns faster without reinventing the look every time.

Every branding project comes with clear guidelines and ready‑to‑share press kits. We document logo usage, color, type, imagery, and examples so partners, agencies, and internal teams can keep your brand consistent as you grow.

Yes. We work with founders creating a brand from scratch and established companies refreshing what already exists. When we rebrand, we respect existing equity while modernizing your story and visuals, so the transition feels intentional—not jarring—for your audience.

Because Orizon is both a branding and product design studio, we ensure your identity shows up inside the product—navigation, states, components, micro‑copy—not just on marketing. That gives users a cohesive experience from first impression to daily usage.